Sanlorenzo and Rodriguez Group Sign a Commercial Agreement
Rodriguez Group will sell exclusively the Sanlorenzo fleet in France and Monaco.
Sanlorenzo, builder of a motoryacht fleet ranging between 62’ and 108’ and a superyacht fleet up to 200’,with facilities in Ameglia (La Spezia, Italy) and Viareggio (Italy), signed a commercial agreement with Rodriguez Group, the widest and most qualified international organisation to sell yachts and superyachts in the French Riviera, also owning the international brokerage and management company Camper & Nicholsons.
The agreement commit Rodriguez Group to sell exclusively in France and Monaco all the Ameglia built fleet, composed by six motoryachts and the Viareggio built fleet, composed by four superyachts.
In the rest of the World Rodriguez Group will sell, not exclusively, only the larger yachts, meaning the four superyachts built in Viareggio.
Rodriguez Group starts positively this cooperation placing orders for four yachts: two SD 92s, the semidisplacement yacht launched in 2007 which reached today the 20th hull, with delivery in 2011, the first, and in 2012 the second; two 40 Alloys, the planning aluminium superyacht, three times prized for her avantguard design by international juries, which launched the feature of the folding terraces in an unmistakable Sanlorenzo look and since 2007 7 hulls have been built, both with delivery in 2012.
In the perspective of the promotional plans to sell Sanlorenzo yachts, Rodriguez Group will organise the participation to the Festival de la Plaisance in Cannes and to the Monaco Yacht Show, starting from September 2011. Both Companies will jointly work to strengthen for these occasions their joint image.
Sanlorenzo will take part to the sumptuous annual party in Saint Tropez, which is gathering tens of owners in the old harbour of the Provence village for a two night unforgettable joyful event.
Rodriguez Group will sell on the International market on a commission base the qualified and guaranteed Sanlorenzo pre-owned yachts, using its worldwide sale network.
Category: Brokerage News
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